From the Desk of Lexi
From The Desk of Lexi is all about being approachable, down to earth, and "girl next door." By balancing this beautiful script typeface with a bold san serif font, I captured Lexi's playful “letters from summer camp” vintage coastal aesthetic, while ensuring she's perceived seriously as the expert she is.
![](https://cdn.myportfolio.com/f1d19acc-6dde-4596-993f-1ebc391e7c88/469c208b-7c12-4147-a640-7971fbbe28ee_rw_1920.jpg?h=6abc5640090ed19195db456abdc7eda3)
![](https://cdn.myportfolio.com/f1d19acc-6dde-4596-993f-1ebc391e7c88/a88a884b-efae-40e0-8087-a183a72f77f4_rw_3840.png?h=abfe70ba1bd3d14a233f5956baffea24)
![](https://cdn.myportfolio.com/f1d19acc-6dde-4596-993f-1ebc391e7c88/d8bcac73-3bb4-4004-be4a-c4d1a7cd8e25_rw_3840.png?h=7d38e97aa51a6072027dc9f1ca9e2f3d)
![](https://cdn.myportfolio.com/f1d19acc-6dde-4596-993f-1ebc391e7c88/5f3e75e7-ae58-4a03-b63a-6a54b60704f1_rw_3840.png?h=0ca2c548f68e1ac6da00e2d7dcb9f6ed)
![](https://cdn.myportfolio.com/f1d19acc-6dde-4596-993f-1ebc391e7c88/d0a1c8e2-2443-488d-ba28-6aea181f23ad_rw_3840.png?h=93c2e32aafff64b5219494269bfe629c)
![](https://cdn.myportfolio.com/f1d19acc-6dde-4596-993f-1ebc391e7c88/66e475ff-5528-4dac-8677-4841edb9bace_rw_1920.png?h=5aae119dac6dcfcaca1f53089236203d)